The Design Studio
Brand Strategy / Identity
Websites / Digital Design
Packaging / Space Design
Storytelling / Social Content
Building brands from idea to market. We create brand systems across strategy, identity, websites, packaging, product, space and content — helping businesses earn attention, build trust and support growth.
Building brands from idea to market. We create brand systems across strategy, identity, websites, packaging, product, space and content — helping businesses earn attention, build trust and support growth.
© 2026 The Design Studio
Brand Strategy / Identity
Websites / Digital Design
Packaging / Space Design
Storytelling / Social Content
Building brands from idea to market. We create brand systems across strategy, identity, websites, packaging, space and content — helping businesses earn attention, build trust and support growth.
© 2026 The Design Studio
Our clients
Our clients
(27)
Work.
Work.
Selected Clients & Brands
Selected Clients & Brands
Selected Clients & Brands
Selected brand systems built across strategy, identity, websites, packaging, interiors and content — helping businesses move from idea to market with clarity and trust.
Why work with us
Why work with us
Brand systems built with strategy, craft and real-world experience.
Your digital journey begins with a conversation. Let's talk today.
Your digital journey begins with a conversation. Let's talk today.
Your digital journey begins with a conversation. Let's talk today.
We bring together design, creative direction and entrepreneurial experience across China and Europe — helping brands move from idea to market with clarity, consistency and trust.
01
Years of creative and entrepreneurial experience
Across design, branding, content and entrepreneurship in China and Europe.
01
Years of creative and entrepreneurial experience
Across design, branding, content and entrepreneurship in China and Europe.
01
Years of creative and entrepreneurial experience
Across design, branding, content and entrepreneurship in China and Europe.
02
Client and brand experience
From 0–1 startups to Global companies, helping brands earn attention, trust and preference.
02
Client and brand experience
From 0–1 startups to Global companies, helping brands earn attention, trust and preference.
02
Client and brand experience
From 0–1 startups to Global companies, helping brands earn attention, trust and preference.
What we do
What we do
Services.
Services.
(4)
(4)
(4)
(001)
Brand Strategy & Identity
For brands that need more than a logo — we clarify what you stand for, who you speak to and why people should choose you, then turn that direction into a recognisable visual identity.
Categories
Brand strategy
Business Strategy
Positioning
Logo system
Visual identity
Brand guidelines
6+
Brand Strategy & Identity
(002)
Websites & Digital Design
For businesses whose online presence does not yet match their value — we design websites and digital touchpoints that make your brand easier to understand, trust and act on.
Categories
UI / UX
Website design
App design
E-commerce visuals
4+
Websites & Digital Design
(003)
Packaging & Space Design
For brands that need to be felt in the real world — we design physical touchpoints across packaging, commercial spaces, residential interiors and consumer experiences so the brand feels consistent, memorable and worth choosing.
Categories
Packaging design
Product design
Commercial space design
Residential interior design
Consumer experience
5+
Packaging & Space Design
(004)
Storytelling & Social Content
For brands that struggle to be seen and remembered — we turn brand ideas into content people want to notice, save and share, building a system that connects brand meaning with real audience interest.
Categories
Brand storytelling
Content strategy
Social content system
Shareable content direction
4+
Storytelling & Social Content
(001)
Brand Strategy & Identity
For brands that need more than a logo — we clarify what you stand for, who you speak to and why people should choose you, then turn that direction into a recognisable visual identity.
Categories
Brand strategy
Business Strategy
Positioning
Logo system
Visual identity
Brand guidelines
6+
Brand Strategy & Identity
(002)
Websites & Digital Design
For businesses whose online presence does not yet match their value — we design websites and digital touchpoints that make your brand easier to understand, trust and act on.
Categories
UI / UX
Website design
App design
E-commerce visuals
4+
Websites & Digital Design
(003)
Packaging & Space Design
For brands that need to be felt in the real world — we design physical touchpoints across packaging, commercial spaces, residential interiors and consumer experiences so the brand feels consistent, memorable and worth choosing.
Categories
Packaging design
Product design
Commercial space design
Residential interior design
Consumer experience
5+
Packaging & Space Design
(004)
Storytelling & Social Content
For brands that struggle to be seen and remembered — we turn brand ideas into content people want to notice, save and share, building a system that connects brand meaning with real audience interest.
Categories
Brand storytelling
Content strategy
Social content system
Shareable content direction
4+
Storytelling & Social Content
(001)
Brand Strategy & Identity
For brands that need more than a logo — we clarify what you stand for, who you speak to and why people should choose you, then turn that direction into a recognisable visual identity.
Categories
Brand strategy
Business Strategy
Positioning
Logo system
Visual identity
Brand guidelines
6+
Brand Strategy & Identity
(002)
Websites & Digital Design
For businesses whose online presence does not yet match their value — we design websites and digital touchpoints that make your brand easier to understand, trust and act on.
Categories
UI / UX
Website design
App design
E-commerce visuals
4+
Websites & Digital Design
(003)
Packaging & Space Design
For brands that need to be felt in the real world — we design physical touchpoints across packaging, commercial spaces, residential interiors and consumer experiences so the brand feels consistent, memorable and worth choosing.
Categories
Packaging design
Product design
Commercial space design
Residential interior design
Consumer experience
5+
Packaging & Space Design
(004)
Storytelling & Social Content
For brands that struggle to be seen and remembered — we turn brand ideas into content people want to notice, save and share, building a system that connects brand meaning with real audience interest.
Categories
Brand storytelling
Content strategy
Social content system
Shareable content direction
4+
Storytelling & Social Content
How We Work
How We Work
The Design Studio
How we move your brand and business forward together — making it clearer, more trustworthy and easier to choose.
We work closely with you to clarify the direction, build the system and apply it across the touchpoints that matter most to your business.
01
Understand - We learn about your business, audience, goals and current challenges.
01
Understand - We learn about your business, audience, goals and current challenges.
02
Define - We clarify the strategy, scope, creative direction and key touchpoints.
02
Define - We clarify the strategy, scope, creative direction and key touchpoints.
03
Create - We build the brand system, visuals, content and real-world applications.
03
Create - We build the brand system, visuals, content and real-world applications.
04
Launch - We refine, apply and prepare the work for market.
04
Launch - We refine, apply and prepare the work for market.
Simple pricing
Simple pricing
Pricing.
Per project
Monthly
Need deeper direction?
A focused paid consultation for brand, design or content challenges — with diagnosis, direction and practical next steps.
+€250
from €1,000
/project
Brand strategy & identity
Digital design & development
Packaging, product & space design
Delivery time
Based on scope
Per project
Monthly
Need deeper direction?
A focused paid consultation for brand, design or content challenges — with diagnosis, direction and practical next steps.
+€250
from €1,000
/project
Brand strategy & identity
Digital design & development
Packaging, product & space design
Delivery time
Based on scope
Per project
Monthly
Need deeper direction?
A focused paid consultation for brand, design or content challenges — with diagnosis, direction and practical next steps.
+€250
from €1,000
/project
Brand strategy & identity
Digital design & development
Packaging, product & space design
Delivery time
Based on scope
The Design Studio
The Design Studio
The Design Studio
A founder-led studio with a flexible creative network.
A founder-led studio with a flexible creative network.
Talk to Angel directly
Tell me what you are building, changing or launching. I’ll help you find the right creative direction and scope.
Led by Angel Ye, The Design Studio brings over 20 years of experience across brand strategy, visual identity, creative direction and entrepreneurship. With a UK MA in Design and a Shanghai-to-Malta creative background, Angel helps businesses turn ideas into brand systems that are clear, trusted and ready for market.
Understand
Your business and audience
Step 1
Blends aesthetics with functionality to create designs that not only look great but drive results.
Understand
Your business and audience
Step 1
Blends aesthetics with functionality to create designs that not only look great but drive results.
Understand
Your business and audience
Step 1
Blends aesthetics with functionality to create designs that not only look great but drive results.
Define
Strategy and creative direction
Step 2
Transforms ideas into seamless, high-performing websites with clean code and attention to detail.
Define
Strategy and creative direction
Step 2
Transforms ideas into seamless, high-performing websites with clean code and attention to detail.
Define
Strategy and creative direction
Step 2
Transforms ideas into seamless, high-performing websites with clean code and attention to detail.
Create
Brand and design systems
Step 3
Crafts compelling narratives that connect with audiences and strengthen brand identity.
Create
Brand and design systems
Step 3
Crafts compelling narratives that connect with audiences and strengthen brand identity.
Create
Brand and design systems
Step 3
Crafts compelling narratives that connect with audiences and strengthen brand identity.
Launch
Refine, apply and go to market
Step 4
Keeps everything on track, ensuring smooth collaboration and timely delivery.
Launch
Refine, apply and go to market
Step 4
Keeps everything on track, ensuring smooth collaboration and timely delivery.
Launch
Refine, apply and go to market
Step 4
Keeps everything on track, ensuring smooth collaboration and timely delivery.
FAQ.
FAQ.
Questions before we start? Here’s how our consultations, pricing and project scope usually work.
The free consultation is a short intro discussion to understand your business, goals and current challenges. We’ll discuss what you are building, changing or launching, and suggest the most suitable next step — whether that is a deep consultation, a project proposal or monthly support.
The €250 deep consultation is a focused paid session for brand, design or content challenges. We review your current situation, identify the key problems and provide a clear diagnosis, direction and practical next steps. After the session, you’ll receive a concise consultation report to guide your next move.
Project work starts from €1,000 and is scoped around your needs. It can include brand strategy and identity, digital design and development, packaging, product or space design. After the first conversation, we define the scope, timeline, deliverables and final investment before any work begins.
Monthly support starts from €600 and is designed for brands that need consistent content direction and execution. It can include monthly content planning, social visuals and copy, publishing support and content performance analysis. After the first conversation, we define the monthly scope, content volume, workflow and final investment before any work begins.
Yes. The Design Studio was created with startups and growing businesses in mind. Having built brands and businesses from zero to one ourselves, we understand how difficult it can be to turn an idea into something people understand, trust and choose. We help early-stage brands grow with clearer strategy, stronger design and more consistent content.
You don’t need to know exactly what you need. Many clients come to us with a problem rather than a clear brief. That’s why we offer a free consultation — to understand your situation and help identify the right next step, whether that is strategy, identity, digital design, content support, a deep consultation or a broader brand system.
The free consultation is a short intro discussion to understand your business, goals and current challenges. We’ll discuss what you are building, changing or launching, and suggest the most suitable next step — whether that is a deep consultation, a project proposal or monthly support.
The €250 deep consultation is a focused paid session for brand, design or content challenges. We review your current situation, identify the key problems and provide a clear diagnosis, direction and practical next steps. After the session, you’ll receive a concise consultation report to guide your next move.
Project work starts from €1,000 and is scoped around your needs. It can include brand strategy and identity, digital design and development, packaging, product or space design. After the first conversation, we define the scope, timeline, deliverables and final investment before any work begins.
Monthly support starts from €600 and is designed for brands that need consistent content direction and execution. It can include monthly content planning, social visuals and copy, publishing support and content performance analysis. After the first conversation, we define the monthly scope, content volume, workflow and final investment before any work begins.
Yes. The Design Studio was created with startups and growing businesses in mind. Having built brands and businesses from zero to one ourselves, we understand how difficult it can be to turn an idea into something people understand, trust and choose. We help early-stage brands grow with clearer strategy, stronger design and more consistent content.
You don’t need to know exactly what you need. Many clients come to us with a problem rather than a clear brief. That’s why we offer a free consultation — to understand your situation and help identify the right next step, whether that is strategy, identity, digital design, content support, a deep consultation or a broader brand system.
The free consultation is a short intro discussion to understand your business, goals and current challenges. We’ll discuss what you are building, changing or launching, and suggest the most suitable next step — whether that is a deep consultation, a project proposal or monthly support.
The €250 deep consultation is a focused paid session for brand, design or content challenges. We review your current situation, identify the key problems and provide a clear diagnosis, direction and practical next steps. After the session, you’ll receive a concise consultation report to guide your next move.
Project work starts from €1,000 and is scoped around your needs. It can include brand strategy and identity, digital design and development, packaging, product or space design. After the first conversation, we define the scope, timeline, deliverables and final investment before any work begins.
Monthly support starts from €600 and is designed for brands that need consistent content direction and execution. It can include monthly content planning, social visuals and copy, publishing support and content performance analysis. After the first conversation, we define the monthly scope, content volume, workflow and final investment before any work begins.
Yes. The Design Studio was created with startups and growing businesses in mind. Having built brands and businesses from zero to one ourselves, we understand how difficult it can be to turn an idea into something people understand, trust and choose. We help early-stage brands grow with clearer strategy, stronger design and more consistent content.
You don’t need to know exactly what you need. Many clients come to us with a problem rather than a clear brief. That’s why we offer a free consultation — to understand your situation and help identify the right next step, whether that is strategy, identity, digital design, content support, a deep consultation or a broader brand system.
© 2026 The Design Studio. All rights reserved.
Let’s talk.
Tell us what you are building, changing or launching — whether it’s a brand, website, space, product or content system.
Founder-led response.
Your message goes directly to Angel, so we can quickly understand your needs and suggest the right next step.
Clear next steps.
After the free consultation, we’ll recommend whether you need a deep consultation, a project proposal or monthly support.
Let’s talk.
Tell us what you are building, changing or launching — whether it’s a brand, website, space, product or content system.
Founder-led response.
Your message goes directly to Angel, so we can quickly understand your needs and suggest the right next step.
Clear next steps.
After the free consultation, we’ll recommend whether you need a deep consultation, a project proposal or monthly support.
© 2026 The Design Studio. All rights reserved.
Let’s talk.
Tell us what you are building, changing or launching — whether it’s a brand, website, space, product or content system.
Founder-led response.
Your message goes directly to Angel, so we can quickly understand your needs and suggest the right next step.
Clear next steps.
After the free consultation, we’ll recommend whether you need a deep consultation, a project proposal or monthly support.